Digital vs. Offset Printing

In today’s business world, there is no one technology that can effectively convey your marketing message to your clients.

Printing has, and always will be, a cost effective solution to market your products and services. Combined with an effective social media and online presence, printing allows you to connect with your clients in a way that digital media cannot. In fact, adding direct mail to a multi media campaign increases awareness by 20%.

Many people are confused by the terminology of today’s printing techniques. Simply put, digital printing allows maximum customization of your message while allowing you to print a small quantity. Offset printing, is effective for larger print runs or for non-personalized projects.

Which technology is right for you? Call us today for an independent analysis of your print work to best determine which process is right for you!